How to become a rockstar scientist- 10 ways ANIMATION can help you.


Are YOU the best kept secret in your field? Fed up of never getting noticed at conferences? It’s time to step out of the shadows and into the spotlight! Read on to find out how animation can make you the envy of all your colleagues.


1.     Reputation and Career Building - Building a reputation in your field comes from hard work and getting noticed on the International conference circuit.  One way to get that recognition is to include some sophisticated visuals in your talk.  Even a short animated sequence to introduce your area of expertise or to sum up at the end of your presentation, is enough to get folk sitting up in their seats and draw your colleagues’ attention to your wonderful research.  Believe me, your talk will be the one that stands out and the one that people are chatting about at the conference dinner.


2.     Awareness of you and your work – Using memorable visuals in your presentations leaves a lasting impression in your audience’s minds, raising awareness of your research.


3.    Impact section of grants applications – One strand of Impact is public engagement, but competing pressures on time is one of the biggest barriers to researchers undertaking public engagement.  Animation can be used to scratch that itch, and many group leaders are now including a budget for animation production in their grants when they submit their funding applications, so funding is set a side for this when the grant is successfully awarded.


4.     Attracting vibrant people to your lab – The next generation of PhD students and Postdocs will see you as someone who is dynamic and up to date with the latest technology.  They know they will be going to a cutting edge lab, where care is taken in the way the research findings are presented. This can only be a great thing for their future in your lab.


5.     Collaborations – Coming back to the fact that people will remember your talk and as they will have been immersed in your presentation they will be looking for opportunities to work with you, not least as they will start to see future projects being disseminated in an attractive way.


6.     Invitations to speak / keynote - As you have given a memorable talk at one conference, you will be inundated with offers to give the same talk at other conferences worldwide.  Better get your suitcase ready for some travelling.


7.    Book deals / editorials  Nice visuals can extend out to be included in book chapters and editorials.  Your phone is going to be ringing off the hook!


8.    Podcast interviews - If you are adept at using one form of media for communication, such as animation, chances are you will be interested in getting your fabulous research findings across in another form – enter The Podcast.


9.    Press & TV – See number 8 above.


10. Get your students attention in a lecture – Teachers do this with their school pupils, only they use cartoons.  Animated characters are one of the greatest patterns interrupts of modern society.  All you have to do is characterise your protein of interest.  Not hard really, when you already spend every hour of every day thinking about it.  Be the lecturer they remember in years to come.



So that’s it - easy really…  What are you waiting for?  Take a look at our website for examples of how we have brought other scientists work to life using animation and sign up for our quarterly newsletter